CloudPundit: Massive-Scale Computing

the business of Internet infrastructure, cloud computing, and data centers

Posts Tagged ‘research’

My recent published research

Posted by Lydia Leong on March 22, 2012

I’d gotten out of the social media habit — Twitter and blogging — over the holidays and never really restarted, and now that a quarter has gone by, I’m feeling like I really ought to get back into the habit.

So, it’s time for a catch-up, starting with a round-up of my recent research, and, over the next few days, a glimpse into what I’m currently working on, what clients have been saying, and some thoughts on recent industry news.

Please note that unless otherwise stated, the research notes are available to Gartner clients only.

The Magic Quadrant for Managed Hosting is now out. (See the free reprint if you’re not a client.) This should have been a 2011 document, but was delivered late; consequently, there will be a late-2012 update, back on the normal publication schedule. This Magic Quadrant is being split into two regional ones — one for North America and one for Western Europe — for that late-2012 iteration. That should allow us to cover a broader set of providers and to better focus on the particular needs and desires of the two geographies, rather than presenting a single global view that has tended to be US-centric.

Our most recent set of market definitions, explanation of the market structure, and general pricing guidance can be found in the Pricing and Buyer’s Guide for Web Hosting and Cloud Infrastructure, 2012. This also explains the specific markets covered by our various Magic Quadrants.

Amazon has been a topic of great interest to all of our client constituencies. What Managers Need to Know About Amazon EC2 is a plain-language guide to this aspect of Amazon Web Services (and has some broader guidance on purchasing AWS services in general, as well). It’s targeted at an audience looking for fast facts, including non-technical audiences, like procurement managers and investors trying to get smart on what Amazon does.

The Competitive Landscape: New Entrants to the Cloud IaaS Market Face Tough Competitive Challenges is targeted at a technology provider audience (and potentially at investors). It’s a look at what’s really required to compete in the cloud IaaS market going forward, and it profiles both Amazon and CSC deeply, demonstrating two very different paths to success in this market.

Everyone wonders what cloud IaaS is being used for on a practical basis. In Case Study: Using Cloud IaaS for Business Continuity Solutions, we profile a major consumer electronics retailer, and how they use Amazon to provide a lightweight version of their website when they’re doing maintenance of their primary side, have excessive amounts of traffic, or have a primary-site outage.

Finally, on the CDN front, I’ve updated a previous note with current market info and a bit on front-end optimization: Content Delivery Network Services and Pricing, 2012.

Posted in Infrastructure | Tagged: , | 1 Comment »

Introducing the new Magic Quadrant for Public Cloud IaaS

Posted by Lydia Leong on December 13, 2011

I’m happy to announce that the new Gartner Magic Quadrant for Public Cloud Infrastructure as a Service has been published. (Client-only link. Non-clients can read a reprint.)

This is a brand-new Magic Quadrant; our previous Magic Quadrant has essentially been split into two MQs, this new Public Cloud IaaS MQ that focuses on self-service, and an updated and more focused iteration of the previous MQ, focused on managed services, called the Managed Hosting and Cloud IaaS MQ.

It’s been a long and interesting and sometimes controversial journey. Threaded throughout this whole Magic Quadrant are the fundamental dichotomies of the market, like IT Operations vs. developer buyers, new applications vs. existing workloads, “virtualization plus” vs. the fundamental move towards programmatic infrastructure, and so forth. We’ve tried hard to focus on a pragmatic view of the immediate wants and needs of Gartner clients, which also reflect these dichotomies.

This is a Magic Quadrant unlike the ones we have historically done in our services research; it is focused upon capabilities and features, in a manner that is much more comparable to the way that we compare software companies, than it is to things like network services or managed hosting or data center outsourcing. This reflects that public cloud IaaS goes far beyond just self-service VMs, creating significant disparities in provider capabilities.

In fact, for this Magic Quadrant, we tried just about every provider hands-on, which is highly unusual for Gartner’s evaluation approach. However, because Gartner’s general philosophy isn’t to do the kind of lab evaluations that we consider to be the domain of journalists, the hands-on stuff was primarily to confirm that providers had particular features and the specifics of what they had, without having to constantly pepper them with questions. Consequently this also involved in reading a lot of documentation, community forums, etc. This wasn’t full-fledged serious trialing. (The expense of the trials was paid on my personal credit card. Fortunately, since this was the cloud, it amounted to less than $150 all told.)

However, like all Magic Quadrants, there’s a heavy emphasis on business factors and not just technology — we are evaluating the positions of companies in the market, which are a composite of many things not directly related to comparable functionality of the services.

Like other Magic Quadrants, this one is targeted at the typical Gartner client — a mid-market company or an enterprise, but also our many tech company clients who range from tiny start-ups to huge monoliths. We believe that cloud IaaS, including the public cloud, is being used to run not only new applications, but also existing workloads. We don’t believe that public cloud IaaS is only for apps written specifically for the cloud, and we certainly don’t believe that it’s only for start-ups or leading-edge companies. It’s a nascent market, yes, but companies can use it productively today as long as they’re thoughtful about their use cases and deployment approach. We also don’t believe that cloud IaaS is solely the province of mass-scale providers; multi-tenancy can be cost-effectively delivered on a relatively small scale, as long as most of the workloads are steady-state (which legacy workloads often are).

Service features, sales, and marketing are all impacted by the need to serve two different buying constituencies, IT Operations and developers. Because we believe that developers are the face of business buyers, though, we believe that addressing this audience is just as important as it is addressing the traditional IT Operations audience. We do, however, emphasize a fundamentally corporate audience — this is definitely not an MQ aimed at, say, an individual building an iPhone app, or even non-technology small businesses.

Nowhere are those dichotomies better illustrated than two of the Leaders in this MQ — Amazon Web Services and CSC. Amazon excels at addressing a developer audience and new applications; CSC excels at addressing a mid-market IT Operations audience on the path towards data center transformation and automation of IT operations management, by migrating to cloud IaaS. Both companies address audiences and use cases beyond that expertise, of course, but they have enormously different visions of their fundamental value proposition, that are both valid. (For those of you who are going, “CSC? Really?” — yes, really. And they’ve been quietly growing far faster than any other VMware-based provider, so for all you vendors out there, if they’re not on your competitive radar screen, they should be.)

Of course, this means that no single provider in the Magic Quadrant is a fantastic fit for all needs. Furthermore, the right provider is always dependent upon not just the actual technical needs, but also the business needs and corporate culture, like the way that the company likes to engage with its vendors, its appetite for risk, and its viewpoint on strategic vs. tactical vendors.

Gartner has asked its analysts not to debate published research in public (per our updated Public Web Participation policy), especially Magic Quadrants. Consequently, I’m willing to engage in a certain amount of conversation about this MQ in public, but I’m not going to get into the kinds of public debates that I got into last year.

If you have questions about the MQ or are looking for more detail than is in the text itself, I’m happy to discuss. If you’re a Gartner client, please schedule an inquiry. If you’re a journalist, please arrange a call through Gartner’s press office. Depending on the circumstances, I may also consider a discussion in email.

This was a fascinating Magic Quadrant to research and write, and within the limits of that “no public debates” restriction, I may end up blogging more about it in the future. Also, as this is a fast-moving market, we’re highly likely to target an update for the middle of next year.

Posted in Infrastructure | Tagged: , , , , , | 4 Comments »

Managed Hosting and Cloud IaaS Magic Quadrant

Posted by Lydia Leong on November 14, 2011

We’re wrapping up our Public Cloud IaaS Magic Quadrant (the drafts will be going out for review today or tomorrow), and we’ve just formally initiated the Managed Hosting and Cloud IaaS Magic Quadrant. This new Magic Quadrant is the next update of last year’s Magic Quadrant for Cloud Infrastructure as a Service and Web Hosting.

Last year’s MQ mixed both managed hosting (whether on physical servers, multi-tenant virtualized “utility hosting” platforms, or cloud IaaS) as well as the various self-service cloud IaaS use cases. While it presented an overall market view, the diversity of the represented use cases meant that it was difficult to use the MQ for vendor selection.

Consequently, we added the Public Cloud IaaS MQ (covering self-service cloud IaaS), and retitled the old MQ to “Managed Hosting and Cloud IaaS” (covering managed hosting and managed cloud IaaS). They are going to be two dramatically different-looking MQs, with a very different vendor population.

The Managed Hosting and Cloud IaaS MQ covers:

  • Managed hosting on physical servers
  • Managed hosting on a utility hosting platform
  • Managed hosting on cloud IaaS
  • Managed hybrid hosting (blended delivery models)
  • Managed Cloud IaaS (at minimum, guest OS is provider-managed)

Both portions of the market are important now, and will continue to be important in the future, and we hope that having two Magic Quadrants will provide better clarity.

Posted in Infrastructure | Tagged: , , , , , | 1 Comment »

Common service provider myths about cloud infrastructure

Posted by Lydia Leong on November 9, 2011

We’re currently in the midst of agenda planning for 2012, which is a fancy way to say that we’re trying to figure out what we’re going to write next year. Probably to the despair of my managers, I am almost totally a spontaneous writer, who sits down on a plane and happens to write a research note on whatever it is that’s occurred to me at the moment. So I’ve been pondering what to write, and decided that I ought to tap into the deep well of frustration I’ve been feeling about the cloud IaaS market over the last couple of months.

Specifically, it started me in on thinking about the most common fallacies that I hear from current cloud IaaS providers, or from vendors who are working on getting into the business. I think each of these things is worthy of a research note (in some cases, I’ve already written one), but they’re also worth a blog post series, because I have the occasional desire to explode in frustrated rants. Also, when I write research, it’s carefully polite, thoughtfully-considered, heavily-nuanced, peer-reviewed documents that will run ten to twenty pages and be vaguely skimmed, often by mid-level folks in product marketing. If I write a blog post, it will be short and pointed and might actually get the point through to people, especially the executives who are more likely to read my blog than my research.

So, here’s the succinct list to be explored in further posts. These are things I have said to vendor clients in inquiries, in politely measured terms. These are the blunt versions:

Doing this cloud infrastructure thing is hard and expensive. Yes, I know that VMware told you that you could just get a VCE Vblock, put VMware’s cloud stack on it (maybe with a little help from VMware consulting), and be in business. That’s not the case. You will be making a huge number of engineering decisions (most of which can screw you in a variety of colorful ways, either immediately or down the road). You will be integrating a ton of tools and doing a bunch of software development yourself, if you want to have a vaguely competitive offering for anything other than the small business migrating from VPS. Ditto if you use Citrix (Cloud.com), OpenStack, or whomever. Even with professional services to help you. And once you have an offering, you will be in a giant competitive rat race where the best players innovate fast, and the capabilities gap widens, not closes. If you’re not up to it, white-label, resell, or broker instead.

There is more to the competition than Amazon, but ignore Amazon at your peril. Sure, Amazon is the market goliath, but if your differentiation is “we’re not like Amazon, we’re enterprise-class!”, you’re now competing against te dozens of other providers who also thought that would be a clever market differentiation. Not to mention that Amazon already serves the enterprise, and wants to deepen its inroads. (Where Amazon is hurting is the mid-market, but there’s tons of competition there, too.) Do you seriously think that Amazon isn’t going to start introducing service features targeted at the enterprise? They already have, and they’re continuing to do so.

Not everything has to be engineered to five nines of availability. Many businesses, especially those moving legacy workloads, need reliable, consistently high-performance infrastructure. Howeve, most businesses shouldn’t get infrastructure as one-size-fits-all — this is part of what is making internal data centers expensive. Instead, cloud infrastructure should be tiered — one management portal, one API, multiple levels of service at different price points. “Everything we do is enterprise-class” unfortunately implies “everything we do is expensive”.

Your contempt for the individual developer hugely limits your sales opportunities. Developers are the face of the business buyer. They are the way that cloud IaaS makes inroads into traditional businesses, including the largest enterprises. This is not just about start-ups or small businesses, or about the companies going DevOps.

Prospective customers will not call Sales when your website is useless. Your lack of useful information on your website doesn’t mean that eager prospects will call sales wanting to know what wonderful things you have. Instead, they will assume that you suck, and you don’t get the cloud, and you are hiding what you have because it’s not actually competitive, and they will move on to the dozens of other providers trying to sell cloud IaaS or who are pretending to do so. Also, engineers hate talking to salespeople. Blind RFPs are common in this market, but so is simply signing up with a provider that doesn’t make it painful to get their service.

Just because you don’t take online sign-ups doesn’t mean your cloud is “safe”. Even if you only take “legitimate businesses”, customers make mistakes and their infrastructure gets compromised. Sure, your security controls might ensure that the bad guys don’t compromise your other customers. But that doesn’t mean you won’t end up hosting command-and-control for a botnet, scammers, or spammers, inadvertently. Service providers who take credit card sign-ups are professionally paranoid about these things; buyers should beware providers who think “only real businesses like you can use our cloud” means no bad guys inside the walls.

Automation, not people, is the future. Okay, you’re more of a “managed services” kind of company, and self-service isn’t really your thing. Except “managed services” are, today, basically a codeword for “expensive manual labor”. The real future value of cloud IaaS is automating the heck out of most of the lower-end managed services. If you don’t get on that bandwagon soon, you are going to eventually stop being cost-competitive — not to mention that automation means consistency and likely higher quality. There’s a future in having people still, but not for things that are better done by computers.

Carriers won’t dominate the cloud. This opinion is controversial. Of course, carriers will be pretty significant players — especially since they’ve been buying up the leading independent cloud IaaS providers. But many other analyst firms, and certainly the carriers themselves, believe that the network, and the ability to offer an end-to-end service, will be a key differentiator that allows carriers to dominate this business. But that’s not what customers actually want. They want private networking from their carrier that connects them to their infrastructure — which they can get out of a carrier-neutral data center that is a “cloud hub”. Customers are better off going into a cloud hub with a colocated “cloud gateway” (with security, WAN optimization, etc.), cross-connecting to their various cloud providers (whether IaaS, PaaS, SaaS, etc.), and taking one private network connection home.

Stay tuned. More to come.

Posted in Infrastructure | Tagged: , , , , , , , | 1 Comment »

Trialing a lot of cloud IaaS providers

Posted by Lydia Leong on November 8, 2011

I’ve just finished writing the forthcoming Public Cloud IaaS Magic Quadrant (except for some anticipated tweaks when particular providers come back with answers to some questions), which has twenty providers. Although Gartner normally doesn’t do hands-on evaluations, this MQ was an exception, because the easiest way to find out if a given service can do X, was generally to get an account, and attempt to do X. Asking the vendor sometimes requires a bunch of back-and-forth, especially if they don’t do X but and are weaseling their reply, forcing you to ask a set of increasingly narrow, specific questions until you get a clear answer. Also, I did not want to constantly bombard the vendors with questions, since, come MQ time, it tends to result in a firedrill whether or not you intended the question as urgent or even particularly important. (I apologize for the fact that I ended up bombarding many vendors with questions, anyway.)

I’ve used cloud services before, of course, and I am a paying customer of two cloud IaaS providers and a hosting provider, for my personal hobbies. But there’s nothing quite like a blitzkrieg through this many providers all at once. (And I’m not quite done, because some providers without online sign-up are still getting back to me on getting a trial account.)

In the course of doing this, I have had some great experiences, some mediocre experiences, and some “you really sell this and people buy it?” experiences. I have online chatted with support folks for basic questions not covered in the documentation (like “if I stop this VM, does it stop billing me, or not?” which varies from provider to provider). I have filed numerous support tickets (for genuine issues, not for evaluation purposes). I have filed multiple bug reports. I have read documentation (sometimes scanty to non-existent). I have clicked around interfaces, and I have actually used the APIs (working in Python, and in one case, without using a library like libcloud); I have probably weirded out some vendors by doing these things at 2 am, although follow-the-sun support has been intriguing. Those of you who follow me on Twitter (@cloudpundit) have gotten little glimpses of some of these things.

Ironically, I have tried to not let these trials unduly influence my MQ evaluations, except to the extent that these things are indisputably factual — features, availability of documentation, etc. But I have taken away strong impressions about ease of use, even for just the basic task of provisioning and de-provisioning a virtual machine. There is phenomenal variation in ease of use, and many providers could really use the services of a usability expert.

Any number of these providers have made weird, seemingly boneheaded decisions in their UI or service design, for which there’s no penalty to anything in MQ scoring, but did occasionally make me stare and go, “Seriously?”

I’m reluctant to publicly call out vendors for this stuff, so I’ll pick just one example from a vendor that has open online sign-up, where it’s not a private issue that hasn’t been raised on a community forum, and they’re not the sort of vendor (I hope) to make angry calls to Gartner’s Ombudsman demanding that I take this post down. (Dear OpSource folks: Think of this as tough love, and I hope Dimension Data analyst relations doesn’t have conniptions.)

So, consider: OpSource has pre-built VMs, that come with a set amount of compute and RAM, bundled with an OS. Great. Except that you can’t alter a bundle at the time of provisioning. So, say, if I want their Ubuntu image, it comes only in a 2 CPU core config. If I want only 1 core, I have to provision that image, wait for the provision to finish, go in and edit the VM config to reduce it to 1 core, and then wait for it to restart. After I go through that song and dance once, I can clone the config… but it boggles the mind why I can’t get the config I want from the start. I’m sure there’s a good technical reason, but the provider’s job is to mask such things from the user.

The experience has also caused me to wholly revise my opinion of vCloud Director as a self-service tool for the average goomba who wants a VM. I’d always seen vCD as a demo being given by experts, where it looked like despite the pile of complex functionality, it was easy enough to use. The key thing is that the service catalogs were always pre-populated in those demos. If you’re starting from the bare vCD install that a vCloud Powered provider is going to give you, you face a daunting task. Complexity is necessary for that level of fine-grained functionality, but it’s software that is in desperate need of pre-configuration from the service provider, and quite possibly an overlay interface for Joe Average Developer.

Now we’ll see if my bank freezes my credit card for possible fraud, when I’m hit with a dozen couple-of-cents-to-a-few-dollar charges come the billing cycle — I used my personal credit card for this, not my corporate card, since Gartner doesn’t actually reimburse for this kind of work. Ironically, once I spent a bunch of time on these sites, Google and the other online ad networks have started displaying ads that consist of nothing but cloud providers, including “click here for a free trial” or “$50 credit” or whatever, but of course you can’t apply those to existing accounts, which makes every little, “hey, you’ve spent another ten cents provisioning and de-provisioning this VM” charge which I’m noting in the back of my head now, into something which will probably annoy me in aggregate come the billing cycle.

Some things, you just can’t know until you try it yourself.

Posted in Infrastructure | Tagged: , , , | 5 Comments »

What does the future of the data center look like to you?

Posted by Lydia Leong on October 7, 2011

Earlier this year, I was part of a team at Gartner that took a futuristic view of the data center, in a scenario-planning exercise. The results of that work have been published as The Future of the Data Center Market: Four Scenarios for Strategic Planning (Gartner clients only). My blog entries today are by my colleague, project leader Joe Skorupa, and provide a glimpse into this research. See the introduction for more information.


The Scenarios

Scenarios are defined by the 4 quadrants that result from the intersection of the axes of uncertainty. In defining our scenarios we deliberately did not choose technology-related axes because they were too limiting and because larger macro forces were potentially more disruptive.

We focused on exploring how the different external factors outlined by the two axes would affect the environment into which companies would provide the products and services. Note that these external macro forces do contain technological elements.

The vertical axis describes the role and relevance of technology in the minds of the consumers and providers of technology while the horizontal axis describes availability of resources – human capital (workers with the right skill set), financial capital (investments in hardware, software, facilities or internal development) or natural resources, particularly energy — to provide IT. The resulting quadrants describe widely divergent possible futures.


The “Tech Ration” Scenario
This scenario describes the world in 2021 that is characterized by severely limited economic, energy, skill and technological resources needed to get the job done. People view technology as they used to think of the telephone – as a tool for a given purpose. After a decade of economic decline, wars, increasingly scarce resources and protectionist government reactions, most businesses are survival-focused.

Key Question: What would be the impact of a closed-down, localized view of the world on your strategic plans?


The “Tech Pragmatic” Scenario
This scenario presents a similar world of limited resources but where people are highly engaged with IT and it forms a key role in their lifestyles. Social networks and communities evolved over the decade into sources of innovation, application development and services. IT plays a major role in coordinating and orchestrating the ever-changing landscape of technology and services.

Key Question: Will your strategy be able to cope with a world of limited resources but the need for agility to meet user demands?


The “Tech Fashion” Scenario
This scenario continues the theme where the digital natives’ perspectives have evolved to where technology is an integral part of people’s lives. The decade preceding 2021 saw a social-media-led peace, a return to economic growth, and a flourishing of technology from citizen innovators. It is a world of largely unconstrained resources and limited government. Businesses rely on technology to maximize their opportunities. However, consumers demand the latest technology and expect it to be effective.

Key Question: How will a future where the typical IT consumer owns multiple devices and expects to access any application from every one of their devices affect your strategic planning?


The “Tech Gluttony” Scenario
This scenario continues in 2021 with unconstrained resources where people view technology as providing separate tools for a given purpose. Organizations developed situation-specific products and applications. Users and consumers view their technology tools as limited life one-offs. IT budgets become focused on integrating a constantly shifting landscape of tools.

Key Question: Does a world of excessive numbers of technological tools from myriad suppliers change your strategic planning?


The four scenario stories each depicts the journey to and a description of a plausible 2021 world. Of course the real future is likely to be a blend of two or more of the scenarions. To gain maximum value, you should treat each story as a history and description of the world as it is. To gain maximum benefit suspend disbelief, immerse yourself in the story, and take time to reflect on the implications for your business and enter into discussion on what plans would be most beneficial as the future unfolds.

ObPlug: Of course, Gartner analysts are available to assist in deriving specific implications for your business and formulating appropriate plans.

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Introduction to the Future of the Data Center Market

Posted by Lydia Leong on October 7, 2011

Earlier this year, I was part of a team at Gartner that took a futuristic view of the data center, in a scenario-planning exercise. The results of that work have been published as The Future of the Data Center Market: Four Scenarios for Strategic Planning (Gartner clients only). My blog entries today are by my colleague, project leader Joe Skorupa, and provide a glimpse into this research.


Introduction

As a data center focused provider, how do you formulate strategic plans when the pace and breadth of change makes the future increasingly uncertain? Historical trends and incremental extrapolations may provide guidance for the next few years, but these approaches rarely account for disruptive change. Many Gartner clients that sell into the data center requested help formulating long-range strategic plans that embrace uncertainty. To assist our clients, a team of 15 Gartner from across a wide range of IT disciplines employed the scenario-based planning process to develop research about the future of the data center market. Unlike typical Gartner research, we did not focus on 12-18 month actionable advice; we focused on potential market developments/disruptions in the 2016-2021 timeframe. As a result its primary audience is C-level executives that their staffs that are responsible for long-term strategic planning. Product line managers and competitive analysts may also find this work useful.

Scenario-based planning was adopted by the US Department of Defense in the 1960s and the formal scenario-based planning framework was developed at Royal Dutch Shell in the 1970s. It has been applied to many organizations, from government entities to private companies, around the world to identify major disruptors that could impact an organization’s ability to maintain or gain competitive advantage. For this effort we used the process to identify and assess major changes in social, technological, economic, environmental and political (STEEP) environments.

These scenarios are told as stories and are not meant to be predictive and the actual future will be some subset of one or more of the stories. However, they provide a basis for deriving company-specific implications and developing a strategy to enable your company to move forward and adapt to uncertainty as the future unfolds. Exploring alternative future scenarios that are created by such major changes should lead to the discovery of potential opportunities in the market or to ensure the viability of current business models that may be critical to meeting future challenges.

To anchor the research, we focused on the following question (the Focal Issue) and its corollary:

Focal Issue: With rapidly changing end-user IT/services needs and requirements, what will be the role of the data center in 2021 and how will this affect my company’s competitiveness?

Corollary: How will the role of the data center affect the companies that sell products or services into this market?

The next post describes the scenarios themselves.

Posted in Industry | Tagged: , , | 1 Comment »

Recent research notes

Posted by Lydia Leong on August 26, 2011

This is just a quick call-out to draw your attention to the research that I’ve published recently.


Do You Have a Business Case for a Top-Level Domain?
I blogged previously on this topic, and this research note, done with my colleague Ray Valdes (whose coverage includes online user experience), dives deeply into consideration of the uses of gTLDs, the impact of gTLDs, the shifting landscape of how users find websites, and other things of interest to anyone considering a gTLD or preparing a business case for one.

How to Deliver Video to Dispersed Users Without Upgrading Your Network
Many organizations that are trying to deliver video to a lot of users think that they should use a traditional CDN. That’s not necessarily the right solution. This research note examines the range of solutions, divided by the delivery targets — Internet users outside your organization, your own employees at remote sites, Internet VPN users, and mixed-usage scenarios.

How to Accelerate Internet Websites and Applications
There are a range of techniques that can be used for acceleration — netwok optimization, front-end optimization (sometimes called Web content optimization or Web performance optimization), and caching — that can be delivered as appliances or services. This research note looks at selecting the right solution, and combining solutions, to maximize performance within your available budget.

(These notes are for Gartner clients only, sorry.)

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Cloud IaaS coverage at Gartner

Posted by Lydia Leong on August 12, 2011

I’ve got a pair of new European colleagues, and I thought I’d take a moment to introduce, on my blog, the folks who cover public cloud infrastructure as a service here at Gartner, and to answer a common question about the way we cover the space here.

There are three groups of analysts here at Gartner who cover cloud IaaS, who belong to three different teams. Those teams are our Infrastructure and Operations (I&O) team, which is part of the division that offers advice to technology buyers (what Gartner calls “end-user organizations”) in the traditional Gartner client base of IT managers; our High-Tech and Telecom Provider (“HTTP”) division, which offers advice to vendors and investors along with end-users, and also produces quantitative market data such as forecasts and market statistics; and our IT1 division (formerly our Burton Group acquisition), which offers advice to technology implementors, generally IT architects and senior engineers in end-user organizations.

We all collaborate with one another, but these distinctions matter for anyone buying research from us. If you’re just buying what Gartner calls Core Research, you’ll have access to what the I&O analysts publish, along with anything that HTTP analysts publish into Core. To get access to HTTP-specific content, though, you’ll need to buy an upgrade, usually in the form of a Gartner for Business Laeders (GBL) research seat. The IT1 resesarch is sold separately; anything that IT1 analysts write (that’s not co-authored with analysts in other groups) goes solely to IT1 subscribers. The I&O analysts and HTTP analysts are available via inquiry by anyone who buys Gartner research, but the IT1 analysts are only inquiry-accessible by those who buy IT1 research specifically. You can, however, brief any of us — client status doesn’t matter for briefings.

So, we’re:

  • Lydia Leong (HTTP, North America) – Cloud IaaS, Web hosting and colocation, content delivery networks, cloud computing and Internet infrastructure in general.
  • Ted Chamberlin (I&O, North America) – Web and app hosting, colocation, cloud IaaS, network services (voice, data, and Internet).
  • Drue Reeves (IT1, North America) – Data centers and cloud infrastructure, both internal and external.
  • Kyle Hilgendorf (IT1, North America) – Data centers and cloud infrastructure, both internal and external.
  • Tiny Haynes (I&O, Europe) – Web and app hosting, colocation, cloud IaaS, carrier services.
  • Gregor Petri (HTTP, Europe) – Cloud IaaS, Web hosting and colocation, carrier services.
  • Chee-Eng To (HTTP, Asia) – Carrier services in Asia, including cloud IaaS.
  • Vincent Fu (HTTP, China) – Carrier services in China, including cloud IaaS.

Tiny Haynes and Gregor Petri are brand-new to Gartner, and they’ll be deepening our coverage of Europe as well as contributing to global research.

Posted in Analyst Life | Tagged: , , | 1 Comment »

The forthcoming Public Cloud IaaS Magic Quadrant

Posted by Lydia Leong on May 16, 2011

Despite having made various blog posts and corresponded with a lot of people in email, there is persistent, ongoing confusion about our forthcoming Magic Quadrant for Public Cloud Infrastructure as a Service, which I will attempt to clear up here on my blog so I have a reference that I can point people to.

1. This is a new Magic Quadrant. We are doing this MQ in addition to, and not instead of, the Magic Quadrant for Cloud IaaS and Web Hosting (henceforth the “cloud/hosting MQ”). The cloud/hosting MQ will continue to be published at the end of each calendar year. This new MQ (henceforth the “public cloud MQ”) will be published in the middle of the year, annually. In other words, there will be two MQs each year. The two MQs will have entirely different qualification and evaluation criteria.

2. This new public cloud MQ covers a subset of the market covered by the existing cloud/hosting MQ. Please consult my cloud IaaS market segmentation to understand the segments covered. The existing MQ covers the traditional Web hosting market (with an emphasis on complex managed hosting), along with all eight of the cloud IaaS market segments, and it covers both public and private cloud. This new MQ covers multi-tenant clouds, and it has a strong emphasis on automated services, with a focus on the scale-out cloud hosting, virtual lab environment, self-managed virtual data center, and turnkey virtual data center segments. The existing MQ weights managed services very highly; by contrast, the new MQ emphasizes automation and self-service.

3. This is cloud compute IaaS only. This doesn’t rate cloud storage providers, PaaS providers, or anything else. IaaS in this case refers to the customer being able to have access to a normal guest OS. (It does not include, for instance, Microsoft Azure’s VM role.)

4. When we say “public cloud”, we mean massive multi-tenancy. That means that the service provider operates, in his data center, a pool of virtualized compute capacity in which multiple arbitrary customers will have VMs on the same physical server. The customer doesn’t have any idea who he’s sharing this pool of capacity with.

5. This includes cloud service providers only. This is an MQ for the public cloud compute IaaS providers themselves — the services focused on are ones like Amazon EC2, Terremark Enterprise Cloud, and so forth. This does not include any of the cloud-enablement vendors (no Eucalyptus, etc.), nor does it include any of the vendors in the ecosystem (no RightScale, etc.).

6. The target audience for this new MQ is still the same as the existing MQ. As Gartner analysts, we write for our client base. These are corporate IT buyers in mid-sized businesses or enterprises, or technology companies of any size (generally post-funding or post-revenue, i.e., at the stage where they’re looking for serious production infrastructure). We expect to weight the scoring heavily towards the requirements of organizations who need a dependable cloud, but we also recognize the value of commodity cloud to our audience, for certain use cases.

At this point, the initial vendor surveys for this MQ have been sent out. They have gone out to every vendor who requested one, so if you did not get one and you wanted one, please send me email. We did zero pre-qualification; if you asked, you got it. This is a data-gathering exercise, where the data will be used to determine which vendors get a formal invitation to participate in the research. We do not release the qualification criteria in advance of the formal invitations; please do not ask.

If you’re a vendor thinking of requesting a survey, please consider the above. Are you a cloud infrastructure service provider, not a cloud-building vendor or a consultancy? Is your cloud compute massively multi-tenant? Is it highly automated and focused on self-service? Do you serve enterprise customers and actively compete for enterprise deals, globally? If the answers to any of these questions are “no”, then this is not the MQ for you.

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